Synectics in the News
 Leading
Innovation
 [Exploring innovation articles]
The
Synectics Breakfast
with
Einstein Series
The
Synectics Survey of
Contemporary living
Genius 2007/08 [PDF]
Thinking outside the brand
[Brand strategy PDF - 3.4MB]
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most admired organisations create and implement breakthrough
ideas. Whether it is the creation of new products or
services, or the re-invention of an entire organisation, we
enable you to create superior results by harnessing the
creativity and energy of your own people. As pioneers in the field of organisational
creativity we have helped literally hundreds of the world's
leading companies to succeed in their goals since we began
in 1960. Unlike many innovation agencies our methods are
based on a robust body of knowledge which is the result of
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